Approved by AICTE, Ministry of HRD Govt. of India.
Admissions Open For PGDM Batch 2008-2010. Click here for more.
Required immediately core faculty for Marketing Management.
Call: +91-120-2400035

Approved by All India Council of Technical Education, Ministry of HRD, Government of India, the PGDM is a two year full-time programme. The guiding principle of this programme is to develop a sound theoretical foundation along-with the ability to practically apply these concepts in real life situations in a rapidly changing global environment. The PGDM program emphasizes on a perfect blend of management theory and practice as it is vital for effective decision making, problem solving and inculcating managerial capabilities. Thus, the program not only focuses on knowledge acquisition but also lays emphasis on application of knowledge in practical situtations.
The course structure for the program provides flexibility to incorporate latest innovative research and development in various subjects, related to management and technology based on their application and importance in the dynamically changing corporate world across the globe.
The first year’s academic schedule consists of mandatory courses designed to provide a working knowledge of basic concepts, tools and techniques in various functional areas of management.
The second year's syllabus emphasizes on specialized subject knowledge based upon the electives chosen by the participant to provide a holistic and in-depth understanding of the area of specialization.

ELIGIBILITY CRITERIA:
The Programme is targeted at individuals with high potential for success in industry as management professionals and entrepreneurs.
Such candidates must have successfully completed bachelor's degree or equivalent under 10+2+3 system with at least 50% marks at graduation level. Candidates appearing in the final year of the graduation are also eligible to apply, provided they are able to furnish all the details within 30 days of the formal admission.
SELECTION PROCESS:
(1) Admissions are made on the basis of merit, based on valid score in CAT/MAT/ATMA
(2) Performance in group discussion & personal interview.
(3) Past academic record/work experience
Programme Fee : The total Fee for the course is Rs.4.0 lacs+5000 caution money (refundable)
Mode of Fee Payment will be as under :
(1) One time payment Cheque /Draft
OR
(2) Student can pay it in equal installments of Rs.1,00,000 each out of which
I installment will be of Rs. 1,05,000 i.e. Rs. 1,00,000+5,000 (Refundable Caution Money).
II – IV installment will be of Rs. 1,00,000/- (at the beginning of each semester)
(3) Student can also avail bank loan facility from any nationalised bank for this course (since it is AICTE Approved)
Semester I
- Principles of Management
- Managerial Economics
- Marketing Management
- Quantitative Techniques
- Management Accounting
- Business Applications in IT
- Business Communication
- Financial Management
Semester II
- Human Resource Management
- Production & Operations Management
- Operations Research
- Taxation Laws & Practices
- Consumer Behavior and Advertising Management
- Management Information Systems
- Legal & Regulatory Framework
- Marketing Research
Semester III
Compulsory Papers
- Strategic Management
- Supply Chain Management
- E-Business
- Organizational Behavior
Specialization
- Financial Management - Corporate Tax Planning
- Mergers Acquisitions & Restructuring
- Marketing Management - Brand Management
- Rural and Social Marketing
-
Human Resource Management
- Project Work
- Industrial Relations and Labour Laws
- Information Technology -
Data Warehousing
- Data Mining, ERP & BPR
- Retail Management -
Category & Retail Operations Management
Fundamentals of Retailing
Semester IV
Compulsory Papers
- International Business & Trade
- Entrepreneurship, Ethics and Corporate Governance
Specialization
- Financial Management - International Financial Management
- Security Analysis & Portfolio Management
- Marketing Management - Sales and Distribution Management
- Retail Management
Human Resource Management - Performance Management Systems
- Multinational HRM
- Information Technology - Computer Networks & Emerging Technologies
- Project Management
- Retail Management - Strategic Retail Management
Franchising and Merchandising Management